b'Case Study PROMOTING BIOFILMS IN PERSONAL CAREAssisting the academic community to find the right industrial partnerBiofilm science is strongly emerging as key to understanding human health and many companies are now building technology into products that respect the skin microbiomeand biofilms. Cosmetics Cluster UK (CCUK) is the UKs first business cluster, wholly focused on the cosmetics sector and its diverse supply chain. Innovation is at the heart of this sectorScreenshot captured at the first joint NBIC and CCUK webinar, and CCUK was delighted to be asked to partner with NBICThe science behind the skin microbiome and biofilms: evidence and claims. Speakers included: L-R, Dr Gill Westgate from CCUK, to promote innovation in biofilms relevant to skin, hair, oralDr Sudeep Basu, Frost and Sullivan, Olivia Santoni from Bloom and deodorant products.Regulatory, and Dr Kristin Neumann from MyMicrobiome.CCUK and NBIC teamed up in 2020 to jointly host a seriesof webinars on this topic, and CCUK were able to reachOutcomes include an increase in personal care, out to brands, suppliers, testing houses and key opinioncosmetic and skin health-related applications to formers in the cosmetic and personal care sector to bringNBICs Proof of Concept grants and the creation of a diverse range of international and global speakers. NBICnew partnerships between industry and academia. Dr introduced its network of biofilm-related industries andWestgate said,academics to CCUK.The commitment of UKRI to biofilms research The events were co-promoted to both audiences. Thethrough funding NBIC is hugely important as a driver Covid-19 pandemic meant having virtual meetings, whichof innovation, as well as to the development of new facilitated great attendance from across the UK, andlinks between industry and academic research. CCUK beyond. In total, the two joint events, were attended by is delighted to have been part of this journey. 180 delegates. Dr Westgate, CCUK Co-Founder and Whats next? Director said, NBIC and CCUK will continue to work together on CCUKs mission is to be a network of networks and ourjoint webinars and activities associated with biofilms collaboration with NBIC over the last year has certainlyin personal care. The next, is a webinar planned for helped us achieve this. autumn 2021, which will focus on womens health and in vitro skin models in personal care.Dr Gill WestgateDr Westgate is Co-Founder and Director of Cosmetics Cluster UK (CCUK), a networking organisation for the sector and brings over 30 years industry experience, research leadership skills, access to university experts, funding, facilities and mentoring. Dr Westagte works at the University of Bradford where her role is to develop sustainable partnerships between industry and academic research in life sciences and to help translate science into business opportunities.38'